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Hatcountry's Story

Who knows better about changing times than a wizened cowboy? Hatcountry, too, knows a thing or two about changing times, and has gone through several transitions over the years to keep up with demand, coming a long way from its roots as a small family-run cowboy hat stand in historic Englishtown, NJ....

In the ever-changing landscape of the Western wear industry, Hatcountry stands as a beacon of tradition, quality, and innovation. Just like a seasoned cowboy navigating the shifting winds of the frontier, Hatcountry has adapted and evolved over the years to become a leading authority in Western fashion.

From its humble beginnings as a small family-run cowboy hat stand in historic Englishtown, NJ, Hatcountry has grown into a global powerhouse, catering to the needs of outdoor enthusiasts, cowgirls, and cowboys alike. Since 1973, we've been on a journey of continuous improvement, always striving to offer the latest in top brand merchandise while maintaining our unwavering commitment to quality and customer service.

As the rodeo and fair circuit beckoned in the late 1980s, Hatcountry embraced the opportunity to connect with Western wear aficionados across the nation. With each passing year, our loyal customer base expanded, and so too did our offerings. Brands like Stetson, Resistol, Bullhide, Ariat, and Dan Post became synonymous with Hatcountry, reflecting our dedication to providing only the best to our patrons.

The dawn of the internet age in the late '90s saw Hatcountry boldly venture into the digital realm, becoming one of the pioneers of online cowboy hat and cowboy boot sales in 2002. Today, our online presence knows no bounds, with customers from every corner of the globe finding their perfect Western wear companion with just a few clicks.

Headquartered in North Carolina, Hatcountry operates from multiple warehouses strategically located across the United States, ensuring swift and reliable delivery to our valued customers worldwide. Our enduring partnerships with esteemed brands like Stetson, Laredo, Bullhide, Minnetonka Moccasins, Dorfman and more allow us to offer a diverse array of stock items and high-quality production pieces, all crafted with the utmost care and attention to detail.

But our commitment to excellence doesn't stop at cowboy hats. At Hatcountry, we've curated a comprehensive collection of Western wear essentials, from boots to apparel and accessories, catering to the needs of the modern-day cowboy and cowgirl in every aspect of their lives. We also carry an extensive collection of fedoras, flat caps, wide brim hats that are just right for city life and outdoor adventures. 

While we've grown in size and scope since our inception, the familial ethos that defines Hatcountry remains at our core. We cherish the relationships we've built with our employees and customers alike, viewing them not just as patrons, but as cherished members of the Hatcountry family.

At Hatcountry, customer satisfaction is paramount, and we welcome feedback - both positive and negative - as we strive to continuously improve and exceed expectations. As we look to the future, our commitment to quality, authenticity, and unparalleled customer service will remain unwavering, ensuring that Hatcountry continues to be the destination of choice for Western wear enthusiasts worldwide.

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Need assistance?

Customer Service at Hatcountry

We're here to help. Whether you're looking to fill a large order for an event or searching for that hard-to-find item, Hatcountry's friendly customer service staff is ready to assist you. Just let us know what you're looking for and provide any pertinent information such as event dates and budget. We'll give your special needs the customer care you deserve, ensuring that your experience with Hatcountry is nothing short of exceptional. Our team is dedicated to making your shopping experience smooth and enjoyable, reflecting our long-standing commitment to personalized, top-notch service. For assistance, please email us at orders@hatcountry.com, and we'll be happy to help.